Dad is THE JaM

Three ways to show Dad he’s your kinda JaM...

If you ask the Internet, dads across America are hoping for the latest gadget, bottle of wine, or something else from the countless lists of “perfect” Father’s Day gifts. If you ask Dad, he doesn’t know what he wants so he just ends up with socks and underwear.

Here’s the real story on what he wants for Dad’s Day… and how to give it to him! We call that a much Butter way to celebrate.

Dad’s JaM. On Father’s Day, Dad gets up when he wants, eats what he wants, and dresses how he wants (sweat pants are dress pants today!). Give him the gift of uninterrupted whatever-Dad-wants time!

Our Hero. Dad (not so) secretly wants to be Superman (or Batman, or even Captain America) – so let him! Treat him like the hero he is and celebrate his super powers!

Show Him the Love. You know your Dad’s a secret softie who loves his kids more than anything. Turn on some tunes, grab a bottle of rich, satisfying JaM Cabernet, and savor your time together. Hugs mandatory!

Happy Father’s Day from JaM Cellars! Sip, smile and share your Father’s Day celebrations with us on social @JaMCellars… #DadsJaM.